"Empowering Visionaries, Shaping the Future"

Since 1993

The Entrepreneurship Journey: Our Calling

Entrepreneurship can be lonely at times. You have big dreams, but extremely tight deadlines.

Max Entrepreneurship is the solution for business owners and their companies that want to optimize their:

Proven Principles: Build a foundation of knowledge, based on facts and proven solutions. Differentiate fact from myths in popular culture about Entrepreneurship.
Strategic Planning: Design of realistic and executable
business plans that transform your vision into an strategic viable strategies.
Branding: Build unique ideas into a powerful brand through relationships.
Systems: Implement administrative, financial, tax planning systems that help you automate with technology.
Talent: Attract, develop and transform very unique and talented individuals into synergistic teams

Project Consulting

Every business needs to stay relevant and cool like an entrepreneur. We provide the project consulting needed to help you design, plan, and execute any business project.

Seminars

The right knowledge, learned correctly, can be the most empowering and liberating tool. We provide year-round, web-deployed, and in-person customized seminars.

Business Coaching

Knowledge is awareness, coaching the application to each entrepreneur's individual situation.

Our Story

David "Max" Hernandez came from Cuba at the turn on the 20th Century, looking for the opportunity to thrive as an entrepreneur.

He built a career and college education (AA, BS, and MS) on significant experiences working from small, medium, and transnational companies, in sales and operations.

Later on, he underwent rigorous training implementing SOX Internal Controls for a Big Four Accounting Firm as a Certified Public Accountant, in the Audit department.

In 2006, Max decided to dedicate his life and resources to support entrepreneurs in different stages of development from Start-Up through Exit Strategy Stage.

Some of these entrepreneurs he has met, while teaching Accounting, Tax, Finance and every business disciplines at South Florida Colleges and Universities. He has conducted CPE seminars for CPAs and he is the mentor and coach for dozens of business, non-profit organizations.

Our Approach

We don't believe in grand steps, nor in heroic acts of decision-making. Real entrepreneurship is something you build based on:

Education Learning Information Development Mentorship Professional Advice

Legacy is what really matters...

All the money in the world cannot buy happiness, the same way that all the happiness cannot buy you all the money. Solutions?

Invest your time in worthy pursuits, including self-improvement, spiritual guidance, material intellectual, and practical abilities. You will feel satisfied with the results. Everything begins with a vision, a plan built on professional advice and guidance, matched with your purpose. We are here to maximize your opportunities!!!

Inspiration is not enough!

Success is also hard work, long nights, and requires discipline, perseverance, dedication, and grit.

It also requires for you to rely on mentors, principles, foundational knowledge, skills, and tools that few people can integrate successfully. We have done it for 20 years, and we know how to help you design a plan that matches your opportunity, vision and resources.

Driving Growth, Amplifying Impact

George Owens

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Kim Wexler

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James Cart

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